Street-legal machines take over Thunder Valley this Thursday at Roadrunner Markets Street Fights.

Rides ranging from motorcycles to minvans speed down the legendary straight strip and admission is free to racers with a receipt proving purchase of a Pepsi and Frito-Lay product from any Roadrunner Markets location.

Those drivers who push their speedometer to at least the 100 mph mark earn a spot in Bristol Dragway's 100 MPH Club and receive a club decal to advertise their achievement.

In addition to speed, racers may also be rewarded for their response time through the Roadrunner Reaction Time contest, giving a $25 gift card redeemable for gas or merchandise at any Roadrunner Shell location to the driver with the quickest time off the tree.

Spectators also have the opportunity to win a $25 Roadrunner Markets gift card and Street Fights gear by participating in games held throughout the evening.

Additionally, spectators and racers alike may register for the Roadrunner Markets text club to receive great deals from Roadrunner Markets as well as special offers from Bristol Dragway throughout the 2014 Street Fights season. To enroll, text the word Roadrunner to 67664.

Gates open Thursday, April 10 at 5 p.m. with racing scheduled to begin at 6 p.m. Cost to participate is $10 for racers, $15 for trailered cars and $5 for spectators.

Anyone who purchased tickets for the Saturday, March 29 Street Fights may show their ticket at the gate to receive free admission to one additional 2014 Street Fights event. Please note that only one discount offer may be used per ticket purchase.

For a complete Roadrunner Markets Street Fights schedule or more information on events at Bristol Dragway, visit For more information on Roadrunner Markets or to find a location near you, visit